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AIDES: The Less Clothing, The Lower The Man’s I.Q.

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AIDES and advertising agency TBWA from Paris have released this hysterical video ad.

The French HIV organization raises our awareness about protection, once again. The creatives have pulled off a funny scenario, which encourages women to also take care of protecting themselves and their partner. See why.

In the beginning the voice says: Recent studies show that a man’s IQ decreases as he gets undressed. In the end: So ladies, when he is getting down, you might think for both of you. Get him dressed.

Watch the spot and have a good laugh.

Added on 24 May 2016
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