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Video description

Fundacao Sos Mata Atlantica and advertising agency F/Nazca Saatchi & Saatchi have made this shocking video.

Animated one minute film demonstrates the cost of urbanization. It is like war: the wildlife is being destroyed for consumerist reasons. The organization draws our attention to the importance of the rainforest and its preservation. The metaphorical style of the cartoon is very eloquent and affective.

Added on 05 May 2016
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