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Chambord and advertising agency Wieden + Kennedy from London have released this brilliant campaign recently.

This is the first Chambord campaign from W+K. “Because no reason” is an amusing take on social norms. Why do we do what we do? Well, if it’s fun, you don’t have to explain yourselves. Doing what you like doesn’t need any reasons. The video is really elegant, beautiful and witty – just like the women, who are a target audience of the liqueur brand.

Watch the video and share your impressions about it wih us.

Added on 28 May 2016
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