My Kona - Jordan Sembler

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At Kona, we’re all passionate about the bike. Whether it’s bombing around the trails of Bellingham, lighting up the CX scene in Seattle, or spinning out a commute in Europe. We’re fortunate to have a gold mine of a rad people within the company that are as diverse as our family of bikes. They’re fathers, mothers, advocates, promoters, band members, sportsmen, sports fans and metal heads. They’re all an integral part of Kona and the Kona experience.

We want to celebrate the individuals, and at the same time give a look behind the scenes at Kona. These are our employees, their bikes, and their lives.
This My Kona episode takes us to Bellingham, WA to ride along with our newest US sales rep Jordan Sembler as he trains for the Dirty Kanza 200 mile gravel race on his 2016 Sutra Ltd.

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